5 Types of Videos Every Real Estate Agent Needs to Record

Sneha Tailor
6/4/2019
Realtor, Marketing,

It’s time to break through all the clutter and stand out with video!

There is a huge opportunity for realtors to take advantage of video marketing. The real estate industry is all about the visuals. Staging a home and getting some great shots of the property will attract the buyers.

Did You Know?

According to RESAAS:

73% of homeowners would be MORE likely to list with a realtor who uses video to market their home
Real estate listings with videos receive 403% more inquiries than those without video
Realtors have collectively seen over 40% increase in profits from video marketing alone

Check out these 5 video ideas that can boost your marketing game:

Introduction

Buying a home is a big decision and your client should have the opportunity to get to know you. Record a video introducing who you are, why you’re in this profession and how you will help your client find their dream home.

Keep this video short and sweet, make it personal, and enthusiastic.

With Cheers Video Mail, you can email this video to your client and you can also encourage them to respond with their very own video email, absolutely free! This will also help you get to know what your client's personal needs are when looking for their dream home.

With Cheers Video Mail, you can email this video to your client and you can also encourage them to respond with their very own video email

Property Tour

Give home buyers the option to see a property without actually being on location. A video tour of the property is ideal. Home buyers can get a feel for the home and then decide if they would like to attend the open house.

Tips and Tricks

Help your client sell their home faster by offering them tips and tricks to maintaining their home and getting it ready for an open house.

If you send out a monthly email newsletter, these tips and tricks are a great way to keep in touch with your clients even after they have found their dream home. You’ll always remain top of mind when they decide to sell again.

These tips and tricks also make for great social media content and will entice people to follow you and hit that “like’ button!

Cheers Video Mail tips and tricks

Sold!

You sold a house! Congratulations are in order for both you and your client.

Congratulate the home buyer on starting a new chapter in their life with a personalized video email.

Testimonial

Written testimonials are fantastic but video testimonials can go a long way. Potential clients are given the opportunity to genuinely see the experience that past clients have had while working with you.

Be sure to share these client testimonials everywhere! Adding them to your website will help boost your SEO, it makes for great social media content, and you can even send them out in your emails!

By giving them valuable content, you will absolutely be their go-to realtor. The time is NOW to add a new twist to your marketing game by using videos.

Building a relationship with your clients through video is key to success. By giving them valuable content, you will absolutely be their go-to realtor. The time is NOW to add a new twist to your marketing game by using videos.